Akafukumochi mochi is a specialty of Ise! We covered infectious disease countermeasures at Akafukumochi Store [Anshin Mie Ria Excellent Store]

What is Akafukumochi main store?

Ise specialty with 300 years of history

Akafukumochi store is located in Okage-yokocho Yokocho, which is located in the middle of Oharai-Machi, the approach road to IseJingu.

The historic building built in the Meiji period is worth seeing, and the large gold letters that say `` Akafukumochi'' are also very atmospheric. Some people were walking down the street and taking pictures.

``Bon'' is the standard way to enjoy it.

Consistently delicious!

At the main store, you can purchase Akafukumochi mochi as a souvenir, or you can eat it leisurely inside the store.

Speaking of Akafukumochi 's standard, this is the ` Akafukumochi'' set of Akafuku mochi and bancha.

The shape of this Akafukumochi is said to represent the murmuring of the Isuzu River that flows through the sacred grounds of IseJingu.

I actually tried it

Delicious as always! !

During this interview, we actually had the opportunity to eat a ``Bon''.

I've eaten it many times in private, and it's always delicious!
The elegant sweetness of the Akafukumochi bean paste, the soft texture of the mochi, and the harmony of the specially blended tea that goes well with Akafuku mochi are irresistible.

I usually take it home and eat it, but eating it in the quaint restaurant with the breeze from the Isuzu River blowing through it felt even more special.

Seats are also clearly separated to prevent customers from coming close to each other, and thorough infection control measures are taken to ensure that seats are disinfected after each customer leaves.

Akafukumochi main store trivia

The vermilion stove is a symbol of hospitality.

The Akafukumochi mochi that you can eat inside the store is handmade, so you can even see how it's made.

Also, the uniquely shaped vermilion stove in front of the counter is also interesting. In fact, this stove can be found at other Akafukumochi stores, but it seems that the main store is the only one that is still used for brewing tea.

The steam rising from the stove and the pleasant scent of hojicha are said to represent the hospitality of the guests visiting Ise.

Mie Kanko has other articles that delve deeper into the history of Akafukumochi, so if you want more detailed information, please check those out as well.

You don't have to wait in line anymore!

Eliminate congestion by distributing numbered tickets

Numbered tickets were originally introduced as a preventive measure against infectious diseases, but apparently they also had the effect of killing two birds with one stone by eliminating the need to wait in line.

The current order is managed using a QR code, and by accessing a special website you can see if your order is close.

In other words, you can take a walk around the area while you wait!

This initiative is also carried out during the sale of `` Tsuitachi-Mochi'', which is sold only on the first day of every month, and is said to greatly contribute to easing congestion.

(If you access Vacan.com here, you can also see the congestion status of Akafukumochi main store and surrounding shops.)

summary

We will always welcome you with peace of mind and reliable deliciousness.

This time, I visited Akafukumochi main store for the first time in a while, and I realized once again that they are working hard to make sure that you can enjoy delicious Akafukumochi mochi anytime, under any circumstances.

Since the crowds have eased, it may actually be easier to eat at the main store than before.

If you ever come to Okage-yokocho, please stop by Akafukumochi Store!

Photography model & reporter: Mie Prefecture PR Ambassador Natsun