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Oise-san Confectionery Expo: Introducing ``Sweet Nigiwai Yume Yokocho'' where 8 major manufacturers exhibit.

掲載日:2017.04.21

Oise-san Confectionery Expo's ``Sweet Nigiwai Yume Yokocho'' is a corner where eight major Japanese manufacturers set up exhibition booths and introduce the appeal of each company's products. There are also product sales booths immediately to the south, with six companies set up. Original sweets exclusive to the confectionery exhibition will also be on sale. We will introduce the characteristic exhibit contents of each of the eight companies.

Oise-san Confectionery Expo's ``Sweet Nigiwai Yume Yokocho'' is a corner where eight major Japanese manufacturers set up exhibition booths and introduce the appeal of each company's products. There are also product sales booths immediately to the south, with six companies set up. Original sweets exclusive to the confectionery exhibition will also be on sale. We will introduce the characteristic exhibit contents of each of the eight companies.
(Article provided by: Ise Shimbun)

A-Yamazaki Bread: “Isewanko” sandwich
The catchphrase at the Yamazaki Bread booth is "Everyone loves Yamazaki Bread."
There will also be a demonstration of how to easily make character sandwiches in the shape of ``Ise Wanko'' without using a knife, which is fun for children as well.
There will also be demonstrations and tastings of mixed pizza made with Ise ingredients and croissants with Ise GreenTea cream.
[Photo explanation] “Isewanko” sandwich

B-Fujiya: Full of Peko-chan
Fujiya's booth is full of Peko-chan!
A Peko-chan costume will appear at the booth several times a day, and you can take commemorative photos with it.
If you download the special app to your smartphone, a Peko Photo Frame exclusive to the Confectionery Expo will appear, allowing you to take commemorative photos. There is also digital signage where the screen is surrounded by sweets.
[Photo description] Commemorative photo with Peko-chan

C-Meiji: To the world of chocolate
Meiji's booth is a place where you can experience the deliciousness and fun of chocolate.
You can learn the basics of chocolate by introducing the chocolate manufacturing process in a presentation format and explaining the raw material cacao on a panel. There is also a ``Chocolate Shrine'' where you can get presents such as fortune slips.
[Photo explanation] Chocolate Shrine

D-Bourbon: Patisserie Bourbon
Bourbon's antenna shop "Patisserie Bourbon" opens at Oise-san Confectionery Expo! We recreated the world of a Western confectionery shop with a high-quality atmosphere, centering on the long-selling brand "Le Mande."
You definitely want to try Le Mande, a flavor limited to Confectionery Expo. If you post a photo from the photo corner on SNS, you can also enjoy an attraction where you can win the company's products through a lottery.
[Photo description] Rumando

E-Ezaki Glico: Smile Glico
At Ezaki Glico's booth, you can enjoy a ``digital scratch game.'' Select 3 out of 9 squares with hidden patterns of the company's products on the touch panel and scratch them, and depending on the combination of the patterns, you can win prizes of sweets. Both adults and children can experience the company's ``smile.Glico'' catchphrase by smiling.
A nearby product store will be selling a limited number of ``Ise Ebi Flavored Pretzels,'' which are exclusive to Confectionery Expo.
[Photo explanation] Lobster flavored pretzel

F-Lotte: Lotte Novation
Lotte will introduce Lotte's innovation "Lotte Innovation" initiative.
Lotte Novation is an initiative of the company that focuses on making it easy to consume healthy foods. We will introduce it in an easy-to-understand way through games that even children can participate in.
There will also be a sampling of the much-talked-about chocolate, ``Lactic Acid Bacteria Chocolat.''
[Photo explanation] Lactic acid bacteria chocolate

G-Calbee: Try the Calbee quiz
At the Calbee booth, questions about the company are asked in a true/false format, allowing visitors to have fun learning about Calbee and feel familiar with it.
The quiz is open to everyone, from children to the elderly, and has approximately 70 questions. Whether you answer the quiz correctly or incorrectly, you will receive a product from the company as a participation prize.
[Photo description] Pote-kun determines the correct answer to the quiz

H-Morinaga & Co.: Visit with 3D goggles
Morinaga & Co., Ltd. has set up a ``Chocolate Ball Virtual Factory Tour'' theater to commemorate the 50th anniversary of the release of Chocoball. The popular character Kyoro-chan appears in the video, and visitors watch the 3D video through special goggles as they watch how chocolate balls are made. However, if you are under 12 years old, it will be a 2D experience.
Kyoro-chan sometimes appears at the booth! You can also take commemorative photos together.
[Photo explanation] Visit with special goggles

(Article provided by: Ise Shimbun)

○Event information: Oise-san Confectionery Expo 2017

○Special article: Oise-san Confectionery Expo 2017 is underway! Special feature on sightseeing spots in Mie Prefecture that you should visit together with the Confectionery Expo

○Interview report: Japan's largest sweets festival "Oise-san Confectionery Expo 2017" has begun! I immediately went for an interview!

○Interview report: White Akafukumochi? Focus on white bean Akafukumochi from the confectionery expo limited “Akafuku Akafukumochi Celebration Bon” PR event 100 days before the opening of “Oisesan Confectionery Expo 2017”

○Interview report: Interview with Japanese and Western confectionery artisans at Oise-san Confectionery Expo “Taking on giant craft confectionery”

○Interview Report: Oise-san Confectionery Expo: Behind the scenes of the production of giant craft confectionery, interviews with the leaders of 5 teams


[Model course of Oise-san Confectionery Expo]

A trip to enjoy Ise, Toba, Shima and Ise-san Confectionery Expo 2017

Visit IseJingu with Oise-san Confectionery Expo 2017! Courses by train and bus


Please also take a look at the video that introduces the charm of Oise-san Confectionery Expo.

The National Confectionery Exposition has been held approximately once every four years in order to pass on the history and culture of sweets to future generations and promote the confectionery industry.
It began in Tokyo in 1911 as the ``1st Imperial Confectionery Candy Exhibition,'' and this is the first time in 40 years that it has been held in the Tokai area since Shizuoka in 1977, and the first time in Mie.
Please come by all means.
Oise-san Confectionery Expo's character "Ise Wanko" is waiting for you!

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