Introducing the Surinagashi of Hinakaya, a village on the Isemiya River♪

Hinakaya Suri Nagashi

Contains 4 types of seafood: ``crab and burdock,'' ``spinach,'' ``pumpkin,'' and ``shrimp and tomato.'' The seafood used in this dish is harvested from Ise Bay, and the vegetables are mainly locally produced and domestically produced.
*Please enjoy chilled in summer and warmed in winter.

A Japanese restaurant with a thatched roof overlooking Miyagawa, the clearest stream in Japan.

Uosuke Co., Ltd., which operates Isemiya Riverside Village Hinakaya, was founded in 1865.
A long-established shop located on the banks of the Kushida River that continues to make the ``Original Ayu Kanro-ni'', which uses a unique method to create the king of river fish, ``Ayu''. Since its opening in November 2015, Isemiyagawa no Sato Hinakaya, which is operated by Uosuke Co., Ltd., has spread its reputation through word of mouth and has welcomed many customers from both Japan and overseas. I am.
In addition, in 2019, we received one star for our food in the ``Michelin Guide Aichi/Gifu/Mie 2019 Special Edition''!

Reservations for weekend lunch are quite difficult, so early reservations are recommended.

Spend a relaxing time in the countryside along the Miyagawa River

Hinakaya is a place where you can enjoy Japanese cuisine based on kaiseki, focusing on local seasonal vegetables and fish, while experiencing the splendor and extraordinary nature of Satoyama. Our head chef prepares each dish with a passion for allowing you to fully experience the changing seasons of Satoyama and the changing seasons in our cuisine.
A quiet and luxurious space where you can enjoy the sound of the river, the chirping of birds, the flow of the wind, and the changing seasons of the plants and plants with all five senses while enjoying your meal. That is the hospitality of Fukamaya.

The clear Miyagawa River can be seen from almost every seat.

The Miyagawa River originates from Mt. Odaigahara on the border between Odai Town, Mie OdaiTown and Nara Prefecture, and the upper reaches of the river is Osugidani, which is said to be one of Japan's three major valleys. It is the longest river in Mie Prefecture, flowing into Ise Bay with a length of 91 km.
In the Ministry of Land, Infrastructure, Transport and Tourism's first-class river water quality survey, it has been ranked first in the nation 11 times in the past.
The Miyagawa River is said to have been the Misogi River of Geku IseJingu (Toyouke-daijingu), and was formerly called ``Toyomiya River,'' but the character ``Toyo'' was abbreviated to the current ``Miyagawa River.'' It is said that it was named after.
The stones used for the Shiroishi-mochi ceremony during ShikinenSengu, which is held every 20 years, are collected from the Miyagawa River, allowing visitors to enjoy a leisurely view of the river, which has a deep connection with IseJingu.

What lies beyond the large noren curtain at the entrance

There is a large counter just past the noren curtain at the entrance.
This is a corner that directly sells products from Uosuke, the operating company of Hinakaya, and Sukezo, an Ise lees pickle that is particular about natural brewing and fermentation.
We sell a variety of products, from items that you can enjoy at home to gifts.
Why not take a look while walking around inside and outside the restaurant after your meal?

A nostalgic scent that makes you feel like you've traveled back in time fills the store.

Elderly people will feel nostalgic.
The scent of burning wood wafts in the air as you walk through the front door and head to the audience seats.
That nostalgic scent gently welcomes visitors.
It's a nostalgic scent that reminds me of when I used to visit my grandma's house in the countryside.
This is also a production where you can feel the extraordinary with all your five senses! The smoke from the furnace not only has a theatrical effect, but also has the effect of ``repelling insects'' from the thatched roof, and ``strengthening the wood of the beams.''
Hinakaya's ``Kamado'' kills two birds with one stone in both production and practical effects!

Bright interior with a sense of openness and seating with a good distance between customers

A bright interior with a high ceiling and large windows that gives it a sense of openness.
It is said that no metallic items such as sashes are used in the fittings.
It was built with the intention of creating a thatched-roofed private house that looked as if it had existed in this location for a hundred years.
Everything you see and touch inside the store conveys the owner's strong desire to ``feel the extraordinary with all five senses.''

Speaking of ``Uosuke''...that's right, it is ``Ayu'', the king of river fish.

The salt-grilled sweetfish is carefully grilled one by one in-house by experienced craftsmen using traditional methods.
I could see this scene through the glass from inside the store, and I was captivated for a while by the craftsmen's vivid handiwork. The charcoal we use is Bincho charcoal from Kochi Prefecture.
The founder, Fuyoshi I, started selling seafood in 1865.
For more than 150 years, they have continued to adhere to their family motto, ``Make something delicious.''
Because it is a simple dish, they are very particular about using the best ingredients and the craftsmanship of their ``grilled sweetfish with salt.''

Cuisine from Fumoya (Photo: Hassun 2 servings) *Contents may change depending on season and stock.

[Lunch meal]
・3,800 yen course (tax included) 4,180 yen *Reservation priority
・Kaiseki 5,000 yen course (tax included) 5,500 yen *Reservations preferred
・Kaiseki course 8,000 yen (tax included) 8,800 yen *Reservation required
・Kaiseki 10,000 yen course (tax included) 11,000 yen *Reservation required

[Evening meal]
・Kaiseki 5,000 yen course (tax included) 5,500 yen *Reservation required
・Kaiseki course 8,000 yen (tax included) 8,800 *Reservation required
・Kaiseki 10,000 yen course (tax included) 11,000 yen *Reservation required

[Lunch/Dinner Chef's Choice Course]
・15,000 yen course (tax included) 16,500 yen *Reservation required
・20,000 yen course (tax included) 22,000 yen *Reservation required

[Ayu]
・Candied sweetfish (tax included) 550 yen
・Salt-grilled sweetfish (tax included) 550 yen

Surinagashi of Kakamaya

Surinagashi is a Japanese-style soup made from seafood, vegetables, etc., which are thoroughly ground and spread with dashi. Kakaya offers a variety of ``surinagashi'' depending on the season. The current season (early June at the time of this interview) is corn grinding.
In the case of Western-style soups, milk is used to create the richness, but in the case of Surinagashi, no dairy products are used and the richness is achieved only with the dashi stock, which requires a high level of skill.
The ``Corn Surinagashi'' I received this time was delicious with a faint yuzu aroma, a very deep richness, and a gentle taste unique to Japanese cuisine.
Thank you for the meal!

*The photo is an image of a "Suri Nagashi" gift.
(clockwise from top center)
“Crab and Burdock” “Spinach” “Pumpkin” “Shrimp and Tomato”

Aya Okowa from Hinakaya

Another popular Hinakaya gift that is equally popular with ``Suri Nagashi''.
Special rice made with special soup stock. ``Conger eel'', ``Matsusaka beef'', and ``Sakura shrimp'' make a gorgeous dish.
It's easy and convenient because you can warm it up in the microwave and enjoy it.

View product information for Aya Okowa

``Aya Okowa'' is a bite-sized version of Tomoya's famous earthenware pot rice.

Hinakaya's famous earthenware pot rice is a monthly change of rice made with kelp and bonito stock, and an assortment of seasonal wild plants, vegetables, mushrooms, and seafood. This “Aya Okowa” is a bite-sized version of that.
Ginger-flavored rice made with Matsusaka beef sukiyaki style and topped with kinshi tamago. Grilled conger eel and burdock seasoned with special sauce. The colorful sakura shrimp is served with kelp-flavored rice. Each one was wrapped in bamboo and assembled.

The photo is an image of "Aya Okowa".
(from left)
"Sakura shrimp" "Conger eel" "Matsusaka beef"

Hinakaya operating company Uosuke Co., Ltd.

``Uosuke'' is the famous original candied sweetfish
We inherit traditional flavors using seasonings and manufacturing methods that have been passed down from generation to generation.
The original candied sweetfish, which has a nostalgic texture and flavor, can be found at Uosuke Honten, Isemiyagawa no Okage-yokocho, and during the mid-year and year-end seasons, Mitsukoshi, Matsuzakaya, and Daimaru Department Stores. You can also purchase it at Kintetsu Department Store.

View product information for Hinakaya

The main building for the future of Uosuke: Thoughts on the Isemiya River Village “Hinakaya”

This has been a dream of Aki Chatani, CEO of Uosuke Co., Ltd., the fifth generation of Uosuke, since he was in his 20s.
I want to open a Japanese restaurant in the beautiful natural surroundings of the Miyagawa and Kushida rivers.
In November 2015, 40 years later, my long-held dream came true.
It took a long time to find a site for the construction of Qianmao.
Every holiday, he searched hard to find the perfect spot, walking around in the mountain without roads, or riding down the Miyagawa River in a rubber boat.
Thanks to all that effort, they were finally able to find their current land in 2005.
He still vividly remembers that moment, and says that he felt it was a fateful encounter, thinking, ``I was made to live to meet you here!''

Activities to protect rivers and local culture

The Kushida River, which was near Mr. Chatani's house when he was still in elementary school, was a fun playground in the summer.
At that time, the water in the Kushida River was so clear that even if you were immersed up to your chest in the river, you could clearly see the tips of your toes.
More than 30 years have passed since then, when I took my elementary school-age child to the Kushida River for a swim. When I looked down at my feet in horror at the feel of the slimy stones and lukewarm water on the soles of my feet, I realized that I couldn't even see my own feet, which were only about 40 centimeters below my knees!
It seems that he was very shocked by this.
``Uosuke is able to do business with the blessings of the river. We should be grateful for the river's blessings and give something back.'' And with the desire to preserve the wonderful nature for future generations, we created a Kawara version of ``Blessed Water,'' a children's poem. and the regular publication of the picture ``Blessings of Heaven and Earth.''
We have also been involved in environmental protection activities for many years, such as obtaining the certification of November 1st as ``River Blessings Day'' by the Japan Memorial Day Association.
Through Isemiya Riverside Village Hinakaya, we hope that you will experience the wonders of nature and Japanese culture, and that you will have even the slightest interest in and empathy for Satoyama conservation. He spoke passionately about his desire to protect and pass on the river culture and local culture.

【basic information】

Uosuke Co., Ltd. Main Store

address
480-8 Daika, Meiwa-cho, MeiwaTown

business hours
9:00～18:00

Regular holiday
Year-end and New Year holidays December 31st, January 1st and 2nd

telephone number
0598-38-2121

Parking: Yes

Isemiya River Village Hinakaya

address
615 okase Taki-machi TakiTown

business hours
Lunch 11:30-15:00 Entry time 11:30-13:30 (Reservations given priority)
Dinner: 17:00-21:00 Opening hours: 17:00-19:00 Fully booked at least 2 business days in advance

Number of seats: 70 seats

Parking lot: 25 spaces, 2nd parking space: 25 spaces, large bus available

Closed on Wednesdays (the following Thursday if it falls on a public holiday), New Year's holidays, and temporary closures

For more information, please visit the Hinakaya homepage https://www.hinakaya.com

Phone 0598-39-8080

*Information as of June 2020.