Beloved for over 60 years! The secret behind the popularity of the popular gyoza specialty store “Shinmiku”
掲載日：2023.10.05
Do you know about the gyoza specialty store“Shikami” located in Yokkaichi City, YokkaichiCity Prefecture?
It is a popular shop visited not only by locals but also by tourists visiting Yokkaichi.
The reason for its popularity is not just the simple way to eat gyoza, but also the unusual way of eating it.
Here, we will introduce you to the charms of this new taste.
“Shikami” is a long-established gyoza specialty store born in Mie Prefecture.
The new taste was born in 1955! It's been 68 years since then.
We are a genuine gyoza specialty store that has been devoted to gyoza since then.
In the past, there were two stores, the Kuwana store and the Yokkaichi main store, but the building has deteriorated and now only the Yokkaichi store is open.
There are many regular customers who have been coming to the current new taste, and it seems that its popularity has been accepted across generations.
What is the secret behind the exquisite gyoza with a new taste that has been loved for many years?
They are particular about the freshness of their new flavor gyoza, and the gyoza that are sold that day are prepared that morning.
I start making it around 6 a.m., and I don't keep it in advance.
Everything from the bean paste filled with toppings to the skin made using our own recipe is made from scratch on the morning of the sale.
Therefore, it is recommended that you go as soon as possible as the event will end once it is sold out.
One of our specialties at Shintaste is that you can enjoy delicious, freshly made gyoza.
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We are also particular about the ingredients in our gyoza!
We are particular about the ingredients in our dumplings, such as cabbage, chives, onions, eggs, pork, and garlic, and use the best ingredients depending on the season and region of origin.
Delicious gyoza are created because we pay particular attention to the freshness of our ingredients.
Only gyoza is on the menu! I discovered the popular secret at Shin Taste Main Store
The first reason why the new taste is so popular is that it only has gyoza on the menu!
The only things you can eat at the store are gyoza without white rice or soup.
Being able to eat gyoza until your stomach is full is a unique way to enjoy the new taste.
On the day of our interview, it was so popular that many people were already waiting outside the store even before it opened.
The inside of the store is a simple space with only counter seats.
The moment you enter the store, the delicious smell of gyoza fills the air and whets your appetite.
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Playful counter seats with mahjong tiles embedded in them
There are mahjong tiles embedded in the counter seats, and if you match one, you'll be in a tenpai state.
It was designed so that the participants could spend time thinking about the time until the gyoza were baked.
The playful ingenuity is another reason why the new flavors are so popular.
Excellent combination with special minced garlic
As I was looking at the mahjong tiles and waiting, freshly made gyoza came out. The surface is crispy and the chewy texture is irresistible.
It is recommended to enjoy it as is, but the new taste offers ``special gyoza sauce'' and ``special minced garlic'' to make the gyoza even more delicious.
Special minced garlic is made by soaking fresh garlic in chili oil.
When you add plenty of it to the special gyoza sauce and dip the gyoza well, it's delicious and addictive.
You can blend and eat as much as you like depending on your mood that day.
Excellent compatibility with milk! A unique and recommended way to eat “Gyoza x Milk”
The recommended way to eat the new flavor of gyoza is to eat the gyoza while drinking milk.
"Does it really match?" I tried it on with some skepticism, but it was eye-opening how good the compatibility was.
This way of eating originated from the use of garlic as a palate cleanser to soften the palate, and the way of eating ``Gyoza x Milk'' itself has a history of over 60 years.
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The milk is ouchiyama Milk, representative of Mie Prefecture!
The milk used is ouchiyama Milk, which is popular in school lunches in Mie Prefecture.
Most of the customers lined up at the counter were ordering milk one after another.
At times, more than 100 bottles of milk can be sold, and it has now become a new and recommended way to eat it.
Unique way to order refills
When you sit down, you'll be served a serving of gyoza without having to order anything, but the ordering method is also unique if you want a second helping.
When I finished eating, I put the empty plate on the counter and the next gyoza came.
This is a safe ordering method that allows you to order refills without having to ask the staff, even during the coronavirus pandemic.
One point stick is placed on the counter for each plate of gyoza eaten, so even if you eat a lot, you don't have to worry about losing track of how many plates you ate!
You can also take it home and enjoy the taste of the restaurant at home!
The new taste of gyoza can be taken home, so you can enjoy delicious gyoza at home.
There are ``raw gyoza (980 yen / 2 servings)'' and ``grilled gyoza (510 yen / 1 serving),'' and of course the gyoza you can take home are freshly made on the same day.
If you order from the take-out counter outside, the staff inside will quickly prepare your order.
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“Special minced garlic” is also available for take-home!
You can also purchase ``special minced garlic'' that you want to eat with the gyoza.
Even at home, I was able to enjoy a new taste of gyoza by adding lots of garlic.
Interview with President Kawakita about the appeal of new flavors
Mr. Kawakita, the third generation representative director and president, kindly agreed to our interview.
He said that he hopes that not only locals but also tourists visiting Yokkaichi will come and try the new taste of exquisite gyoza.
Recently, many of them are being sold online all over the country, and the mail-order gyoza are said to be made on the same day and delivered with excellent freshness!
It seems to be popular as a gift, so it's perfect as a souvenir.
Access to new tastes
[Address] 2-10-1 Kubota, Yokkaichi YokkaichiCity Mie Prefecture
[Business hours] 11:30 ~ Ends as soon as sold out
[Closed days] Mondays, 2nd Monday of the month and the following Tuesday (consecutive holidays), 3rd Monday of the month and the following Tuesday (consecutive holidays)
[Access] Train: Approximately 18 minutes walk from Kintetsu "Yokkaichi Station" Car: Approximately 15 minutes from Higashi-Meihan Expressway "Yokkaichi IC"
[Official website] https://www.shinmikaku.com/