“Tourism Mie” homepage will be renewed on December 27, 2022!
掲載日：2022.12.27
Article creation/Tourism Mie Editorial Department
Background of “Tourism Mie” renewal
The website ``Tourism Mie'' aims to improve the city's metropolitan area in 2021 by disseminating information that captures needs based on SEO (Search Engine Optimization) measures and data such as Google Analytics. It has grown into one of the top tourist sites in the country, ranking second in the number of accesses (more than 22 million page views) among prefectural tourism sites.
More than 80% of the current visitors to Mie Tourism are on mobile devices such as smartphones, and in order to make the site more user-friendly and user-friendly, we are revising the site design to make it smartphone-first. We have introduced a recommendation function tailored to users!
About the renewal content
Based on the above background, we implemented a smartphone-first approach with excellent visibility (ease of viewing) and operability (ease of use). in particular…
① We have made changes to the site structure, including adopting a responsive design where the screen size does not depend on the viewing device, and displaying larger photos.
②We have introduced an AI-powered recommendation (recommendations for you) function that suggests pages that are considered optimal for users based on personalized data such as user preferences and attributes.
③ Based on the access log (history), we have implemented a system that suggests pages such as ``People viewing this page also viewed these pages'' to the user.
There are a lot of katakana...try it out first! If you do that, you should be able to feel the power increase gradually!
About the new site logo design
Along with the renewal of "Tourism Mie", the logo design has been completely renewed!
The new logo design was decided by votes from over 300 users who love sightseeing in Mie. Thank you for participating in the vote.
design concept
The symbol logo on the left is based on the concept that each of Mie Prefecture's tourism resources shines.
The text logo on the right was created based on a pop and casual image, as Mie Prefecture's tourism needs are centered on families.
Also, the official Mie Tourism SNS (Twitter, Facebook, Instagram, LINE, TikTok) will be updated sequentially, so please take a look.